1% for the Planet (2)

Toothbrush Single - Assorted Colours


Toothbrush Twin Pack - Rivermint & Monsoon Mist


1% For The Planet

We are proud to announce we are supporting 1% for the Planet, with 1% of all our Jack N’ Jill Kids & The Natural Family Co. Bio Toothbrush sales, as well as 1% of all our Planet Luxe sales, going to this cause.

How lucky are we, not to just work with one environmental organisation, but to work with a whole range globally...

1000's Of Approved Nonprofit Partners

Each year we can choose from over 4000 partners from 90 countries to donate 1% of our annual sales. So good!

As our toothbrushes now sell in 57 countries, we have been looking for a global partner that works with not for profit organisations in different regions across the globe. 1% for the Planet is that partner.

1% for the Planet is an international organisation whose members contribute at least 1% of their annual sales to environmental causes. Their mission is to "build, support and activate an alliance of businesses financially committed to creating a healthy planet." You can find out more about the great work they do at

Our Focus On Sustainable Toothbrushes

Did you know that 3.5 billion plastic toothbrushes go to landfill globally a year? We are doing our bit to ensure our Plastic Free Bio toothbrushes are not contributing to this and furthermore we are now donating 1% of sales to 1% for the Planet!

Becoming a member of 1% for the Planet® is an investment in ethical business and the future of our planet.

'We aim to help raise awareness for plastic-free products and in turn support environmental initiatives through our donations from their sales.' - Rachel Bernhaut, Co-Founder Jack N' Jill/The Natural Family Co